Assignment: Launch new Sprint campaign.
The campaign: The "Sprint Ahead" campaign, features the use of light to visualize "SprintSpeed" and demonstrates the intersection of humanity and technology.
In 26 markets, the outdoor campaign reflected the company's local investment in its networks,
which enable fast network speeds and coverage where customers need it.
Responsibilities: Art Direction | Photography | Retouching
Task included: Art directing all OOH, shooting all in studio photography and retouching & compositing final deliverables.